Lucid Gravity SUV production was originally planned to start in the company’s factory in Arizona in late 2023, a report says.
American luxury electric vehicle manufacturer Lucid Group announced on Tuesday that its Gravity SUV has hit the roads in the United States in the latest phase of development and testing. The company also shared two new photos and a teaser video of the luxury SUV in a dark gray matte wrap.
“I am excited to see the Gravity SUV moving forward so quickly in its development, as it builds upon everything this company has achieved thus far and drives further advancements of our in-house technology to create a luxury electric SUV like none other,” Lucid Group chief executive officer and chief technology officer Peter Rawlinson said.
The seven-seater luxury electric SUV will feature new high-resolution Glass Cockpit displays and UX design. The company did not share any more details and said that the vehicle is in preproduction and specifications for the Lucid Gravity SUV are subject to change. According to a report by TechCrunch, Lucid Gravity SUV production was originally planned to start in the company’s factory in Arizona in late 2023 but has since been pushed to 2024.
“The next generation of Lucid design and electric technology enables a previously unheard-of combination of spaciousness, performance, and driving range for the upcoming Lucid Gravity electric SUV,” the company said in a press release. With this, Lucid, which has just one Air model with several versions in its portfolio, is inching closer to the production of its second vehicle.
In February, the company announced that buyers of certain variants of its Air model cars will be eligible for a $7,500 credit. The company’s move follows price cuts by rivals Tesla and Ford Motors, revving up the price war in the EV car segment.
Meanwhile, Lucid announced to eliminate 18% of its workforce, or approximately 1,300 employees in March. Joining the long list of companies that are laying off several employees, Lucid plans to complete the restructuring process by the end of the second quarter of 2023. Lucid is estimated to incur approximately $24 million to $30 million in charges in connection with the restructuring plan.
